The latest research study “Party Supplies Market Size: Global Industry Trends, Share, Growth, Opportunity and Forecast 2022-2027” by IMARC Group, finds that the global party supplies market reached a value of US$ 12.1 Billion in 2021. Looking forward, IMARC Group expects the market to reach a value of US$ 19.8 Billion by 2027 exhibiting a CAGR of 8.10% during 2022-2027.
The many products and accessories needed to plan parties or related events are referred to as “party supplies.” They include things like balloons, dinnerware, candles, tents, umbrellas, banners, games, home décor, and cards, among others. Numerous events, including birthdays, anniversaries, farewells are planned and carried out using party materials in accordance with the party theme. They are widely accessible through a variety of distribution channels, including supermarkets, hypermarkets, convenience stores, internet retailers and come in a variety of designs, colours, types, and styles.
Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
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Party Supplies Market Trends and Drivers:
The escalating demand for event management and wedding planning services is among the primary factors driving the party supplies market. In line with this, the emerging trend of theme parties is further catalyzing the market growth.
Moreover, the expanding focus on celebrating numerous special events, including weddings and engagement ceremonies, in a unique manner, on account of the elevating penetration of the internet and social media platforms, is acting as another significant growth-inducing factor.
Besides this, the easy availability of party supplies via online stores at discounted rates and the growing e-commerce sector are also positively influencing the global market. Apart from this, the rising levels of urbanization, the inflating incomes of consumers, and the increasing number of professional event planners are expected to stimulate the party supplies market over the forecasted period.
Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022- 2027)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
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Global Party Supplies Market 2022-2027 Analysis and Segmentation:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
American Greetings Corporation, ArtisanoDesigns, Hallmark Cards Inc., Huhtamäki Oyj, Martha Stewart Living Omnimedia Inc. (Marquee Brands), MyBirthdaySupplies.in, Oriental Trading Company (Berkshire Hathaway Inc.), Party City Holdco Inc., Pioneer Worldwide, Shutterfly LLC and Unique Industries Inc.
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The report has segmented the market on the basis of region, product type, application and distribution channel.
Breakup by Product Type:
- Home Decor
Breakup by Application:
- Commercial Use
- Domestic Use
Market Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Specialized Stores
- Online Stores
Breakup by Region:
- North America: (United States, Canada)
- Asia Pacific: (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe: (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America: (Brazil, Mexico, Others)
- Middle East and Africa
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