According to IMARC Group’s latest report, titled “Licensed Sports Merchandise Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” The global licensed sports merchandise market reached a value of US$ 29.9 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 39.8 Billion by 2027, exhibiting a CAGR of 4.9% during 2022-2027.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Licensed sports merchandise refers to numerous products sponsored by a sports team or sportsperson using the copyrighted name, logo, or trademark. It helps reduce infringements on the brands of individual players and teams by protecting their unique ideas from duplication. It includes a collection of sports equipment, apparel, footwear, and accessories available in diverse sizes, designs, and colors for different age groups.
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The increasing number of sports enthusiasts, rising launch of regional and international sports leagues, and growing fan participation are among the key factors driving the market. In addition, the introduction of lightweight, breathable, and waterproof sports accessories and apparel via online retail channels is creating a favorable outlook for the market around the world. Moreover, the wide availability of jerseys, t-shirts, socks, tracksuits, lowers, and activewear, with printed logos of sports teams is gaining immense traction among individuals who prefer fashionable gym wear or casuals.
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List of Key Companies Covered in this Market Report:
- adidas AG
- Columbia Sportswear
- Dick’s Sporting Goods Inc.
- Fanatics Inc.
- G-III Apparel Group Ltd.
- Hanesbrands Inc.
- Nike Inc.
- Prada, Puma SE
- Sports Direct International Plc
- Under Armour Inc.
- VF Corporation
The report has segmented the market on the basis of product type, distribution channel, price range, end-user and geography
Breakup by Product Type:
- Apparel and Footwear
- Accessories and Gifts
- Toys and Games
Breakup by Distribution Channel:
- Online Store
- Supermarkets and Hypermarkets
- Departmental Stores
- Specialty Stores
Breakup by Price Range:
Breakup by End-User:
Breakup by Geography:
- North America (U.S. & Canada)
- Europe (Germany, United Kingdom, France, Italy, Spain, Russia, and Others)
- Asia Pacific (China, India, Japan, South Korea, Indonesia, Australia, and Others)
- Latin America (Brazil, Mexico)
- Middle East & Africa
Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022- 2027)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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